Menu Development The menu in large part defines your restaurant's image and elevates or lowers your guests expectations. Not only does the menu play a major role in establishing market position and customer expectations; it is probably the single biggest merchandising and profit tool you have got. Unfortunately many operators underestimate the role the menu plays in influencing guests? selections and miss out on major sales and profit-building opportunities. While you are managing your business, Michael Meyer, a seasoned executive chef will work behind the scenes to develop innovative and contemporary menu items to launch your concept into the next level of profitability competitive advantage.
Front of the House Management Your guests interact with your hosts, waiters, and bartenders most often, and can position your staff and systems to get the most out of that relationship, from reservations to the check
Bar and Beverage management Whether you?re a bar or club concept the bar is a large part of your project and can be a great source of income and a following among your guests. Michael is an expert in mixology marketing, custom cocktails and bar products. He can take your beverage services to the next level.
Back Office Management A well-run back office is invisible to your guests, and it can make running a restaurant a breeze if it runs itself. Michael has turned around back offices and built them from scratch, to help run your budgets, ordering, reservations, and staff needs without interfering with your resources.
Staff Management
Your staff needs to be up to date on all aspects of your business, from the dishwasher, busboy and waiter to the manager. Michael can create the controls needed to manage your staff. Starting with an orientation and employee's first training session to shift meetings and developing skills. Within the first few session you will notice a difference your staff interacts with guests and the pride they will take in their own work.
Marketing and Media Michael is a leader in buzz-worthy impressions, brand management, mastery of communications and outreach for exposure and publicity. From web site development to graphic design, marketing, communications and promotions planning, Michael can provide the insight and know-how to expand your brands reach.